Scent Development

Scents have the power to affect mood, psychological health and influence cognition and behavioral processes. When scents are developed in alignment with your brand they can also enhance the memory, perception of quality and create a more immersive experience allowing people to spend a longer amount of time with your product or in your environment.

Steps to developing a scent

SCENT MAP

We help you develop a scent strategy by analyzing and mapping your competitive positioning, your customer's olfactive world of scent and relevant published research. This serves as a guide for the perfumer to create a scent based on this

DEVELOP

We then identify the right perfumer for you and guide you to develop your signature scents that reflect who you are, support the desired experience you are intending to create, and form emotional bonds with your customers.

EXPERIENCE

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